EPK — Jeanie Aird

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JEANIE AIRD

Narrative folk-pop rooted in the folklore and landscapes of coastal South Texas.

ABOUT

Jeanie Aird is an independent folk musician from Texas. Her debut album, 3rd Law, is a concept album set in coastal South Texas. Across its songs, a narrator returns home to confront old memories, local folklore, and the possibility of redemption.

Inspired by the Gulf Coast landscapes where she grew up, Aird writes songs that are meant to be experienced as one complete story rather than as individual tracks. Every lyric, instrument, photograph, and video connected to 3rd Law serves that narrative. Nearly all of the project's visuals were created in her hometown of Corpus Christi, Texas.

Drawing from folk, pop, indie rock, and country influences, 3rd Law pairs literary songwriting with arrangements featuring acoustic guitar, cello, trumpet, vibraphone, felt piano, E-Bow, and electric guitar. Every creative decision is made in service of the story, which features a whole host of symbols and characters rooted in coastal South Texas: crows, the Chupacabra, the mysterious Emma Joan, tar, dust, the ocean, deer, and the rise and fall of the sun itself.

CURRENT RELEASE

3rd Law

Debut concept album — released July 30, 2026

3rd Law is an eight-song narrative centered on memory, homecoming, folklore, and redemption. Set against the landscapes of coastal South Texas, the album follows Aird returning home and confronting the people, places, myths, and memories that shaped her.

The album has surpassed 40,000 streams and 20,000 listeners across its eight songs, with the songs collectively receiving more than 4,000 playlist adds and saves. All eight songs are also gaining algorithmic traction through Spotify Radio, with particularly strong activity in Texas and the United States, currently the album's top market.

The album has reached listeners in 22 countries, with an especially active audience in Texas and additional international traction across Europe, Australia, and Latin America.

“Chupacabra”

Lead single from 3rd Law

Inspired by one of South Texas and South America's best-known legends, “Chupacabra” introduces the world of 3rd Law. The song follows a narrator returning home, where folklore and memory begin to blur together. The legendary creature becomes both a lurking presence and a metaphor for the past, exploring fear, nostalgia, and the difficult path toward redemption.

Released June 30, 2026, “Chupacabra” has been the focus of an international radio campaign that has generated 30+ radio and broadcast placements across the United States, United Kingdom, Europe, Australia, and beyond, including multiple stations committing the song to playlist or rotation.

The campaign has also resulted in acceptance by international commercial music and in-store networks including Mood Media, M-Cube, Moojic, and Kasimu, extending the song's potential reach into commercial and in-store environments internationally.

CURRENT TRACTION

Since the release of 3rd Law, Aird's audience has grown rapidly across streaming and social platforms.

40,000+ streams across the eight-song album
20,000+ listeners
Acceptance by international commercial music and in-store networks including Mood Media, M-Cube, Moojic, and Kasimu
4,000+ playlist adds and saves
Listeners in 22 countries
All eight album tracks gaining algorithmic traction through Spotify Radio
Texas is the album's strongest U.S. market
The United States is currently the album's top market
30+ international radio and broadcast placements
Nearly 8,000 Instagram followers gained in one month
A recent Instagram Reel received 10,000+ likes
Two additional Instagram Reels received 1,500+ likes each
Approximately 2,000 TikTok followers gained in one month
A recent TikTok received 1,300+ likes

The growth has been accompanied by continued international radio activity, playlisting, and algorithmic discovery rather than relying solely on paid promotion.

Album Release: July 30, 2026

AT A GLANCE

Location
Texas, USA

Genre
Narrative Indie Folk-Pop

Current Release
3rd Law

Format
8-song concept album

Independent Artist

Primary Market
United States — particularly Texas

International Reach
22 countries

Current Radio Campaign
International campaign for “Chupacabra”

SELECT PRESS (From the first 3rd Law single releases)

“Jeanie Aird continues to make music rooted in real human experience and “Teenage Dreams” is poised to strike a chord with indie music blogs, playlist curators and listeners searching for authentic, emotionally rich new music.”

— Earmilk

"The arrangement is understated but wonderfully immersive. Relaxed, steady drums establish an unhurried pulse while softly glistening acoustic guitar strums create the feeling of driving through long stretches of South Texas highway beneath an endless night sky. Aird’s throaty, gentle voice carries warmth even as it recounts darker memories, allowing vulnerability to coexist with quiet resilience."

— Illustrate Magazine

"Some voices have the rare ability to make mythology feel deeply human... Jeanie Aird pairs a vibrant, emotionally rich vocal performance with dynamic acoustic instrumentation... The result feels remarkably fresh while revealing an artistic identity that already sounds fully realized."

— RMAS

"The blend of myth and sentiment lends the song a singular depth... The instrumentation is full, the lyrics lively, and the tension gradually rises without overpowering the narrative, giving every detail room to breathe."

— Foxfire Magazine

"Jeanie Aird takes us on a journey into the dusty, mystical coastal region of South Texas... creating an atmosphere that is as fascinating as it is unsettling."(Translated from German.)

— We Love That Sound

"The Chupacabra transforms one of the best-known legends of the U.S.–Mexico border into a story where fear, nostalgia, and memory coexist naturally... Her warm, nuanced vocals balance the darkness of the story with a captivating performance."(Translated from Spanish.)

— Expansion Radial

"A beautiful modern folk song with well-crafted arrangements and an indie sensibility that highlights her gentle voice and creates a reflective atmosphere. Everything feels organic and completely honest."(Translated from Portuguese.)

— Roadie Music

"A remarkably successful blend of folk and pop creates an engaging and captivating song. The acoustic arrangements, memorable melodies, and Jeanie's vocals make her an artist worth watching."(Translated from Portuguese.)

— Music For All Brasil

"'Chupacabra' moves effortlessly between indie rock, country, and folk rock... Its textured production builds palpable dramatic tension while a deeply expressive vocal performance creates an atmosphere that is both chaotic and enchanting."(Translated from French.)

— Radio Castor